Tag Archives: Broadcasters

Twitter Amplify: an opportunity for brands, broadcasters and consumers alike

Matt Derella, Twitter Amplify at Advertising Week

A month or so ago we posted about the consumer-generated phenomenon that is social TV and the opportunities it creates for brands and broadcasters to engage their customers. Fast forward a few weeks to Advertising Week, and we were fortunate …

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Facebook announce new APIs to track real-time conversation

Infographic courtesy of TheVerge.com

Facebook have announced two new tools which will grant a select group of broadcasters unprecedented access to Facebook keyword and demographic data. Specifically, the Public Feed API allows broadcasters access to a real-time firehouse of key-word mentions within user posts, …

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