Tag Archives: strategy
Twitter Amplify: an opportunity for brands, broadcasters and consumers alike
A month or so ago we posted about the consumer-generated phenomenon that is social TV and the opportunities it creates for brands and broadcasters to engage their customers. Fast forward a few weeks to Advertising Week, and we were fortunate …
Gary Vaynerchuk: Using Social Media to Knock Your Business Out of the Ring
Gary Vaynerchuk is a family guy, a wine guy, a NY Jets fan, an author and a businessman (not necessarily in that order) all rolled into one self-made social media success story. With nearly one million followers, a fast-growing creative …
Social Media Week London 2013
Social Media Clinic at Tempero We had our 10th birthday this year, and collectively we have more than 100 years of Social Media expertise. That’s a lot of years and a lot of experience. We like nothing better than to …
Why aren’t “super” brands using Twitter?
Research by NMA in to 500 brands in the 2009/10 Superbrands list has identified 74% don’t tweet. Of the 130 Superbrands, only 50 used the site daily, with 29 tweeting hourly.