Author Archives: Kelda
Tempero To Re-Brand
Following the acquisition by Dentsu Aegis Network in November 2014, Tempero will soon be re-branding as icuc.social. This will complete an integration that has seen the creation of the world’s largest full-service social media agency , with over 200 clients …
An Award-Winning Night
The day after an award ceremony is generally a pretty delicate one, but today we’re beaming with pride having walked away with the award for Best Social Agency at the RAR Digital Awards. On the whole we think awards are …
Give Sports Fans What They Want
It’s no surprise that rights-holders and media companies are looking at social media becoming a larger part of their commercial offering, with this year’s Know The Fan: The Global Sports Media Consumption Report 2014 stating that for the first time, …
Social Customer Service
I spent the day yesterday at an Our Social Times summit listening to a great line-up of individuals and brands talking about how they create and manage their global customer service strategy. There’s been much talk about the need for …
Is Anonymity Good For The Social Web?
At a time when Google have been cajoling us to use our real names on YouTube and we’re seeing a marked shift in younger people abandoning established platforms like Facebook and embracing more one-on-one interaction via Snapchat et al – …
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