Category Archives: Online community

Community Management: Keep your cool

Darika looks at how personal you should get on the social media account of a brand.

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With Facebook Places rivalling Foursquare, what’s the future for location-based services?

With Facebook’s Places joining Foursquare in the location based service market, we look at the future for this growing form of social media.

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Starbucks, Facebook, and when to moderate comments

Earlier in the month Starbucks’ Facebook page was taken over by several users who started broadcasting racist and offensive messages to the page’s 7.5 million fans.

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What Famecount tells us about online brand management

It’s too easy to either attach yourself slavishly to these basic free sites or complete dismiss them based on their lack of meaningful analysis. What’s interesting is the trends behind the stats and what the leader board says about online brand management.

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What does a community manager do?

Diagram of community manager roles and responsibilities.

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