Monthly Archives: October 2013
Ghost: The Future of Blogging?
As its name suggests, Ghost is ‘light’, transparent and will take on an infinite amount of forms. The founders are claiming that it will change the world of online publishing. The story behind Ghost John O’Nolan decided it was time …
Posted in blog Tagged blogging, blogging platform, blogs, content marketing, ghost, online publishing, open-source, wordpress Comments Off on Ghost: The Future of Blogging?
Twitter Amplify: an opportunity for brands, broadcasters and consumers alike
A month or so ago we posted about the consumer-generated phenomenon that is social TV and the opportunities it creates for brands and broadcasters to engage their customers. Fast forward a few weeks to Advertising Week, and we were fortunate …
Posted in blog Tagged advertising, Amplify, brands, Broadcasters, content, engagement, Revenue, social media, strategy, twitter 1 Comment
Let’s give Social Media ROI a little break
As most folks at Tempero will tell you, I’m fairly plain speaking. I’m not hugely fond of agency speak and I’m certainly not a fan of the smoke and mirrors thrown at clients by some agencies. ROI is most certainly …
Posted in blog Tagged ROI, social media insight, social media measurement, social media ROI Comments Off on Let’s give Social Media ROI a little break
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YouTube’s fight for quality over quantity
Hannah Smith, Megan Meier, Hope Witsell, Gabriella Molina, Todd Loik, Rehtaeh Parsons, Erin Gallagher. These are the names of some of the young people who committed suicide after being bullied online. The advance in technology, the rise in social media …
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