Monthly Archives: March 2012
What is the Net Promoter Score?
[Update: Since I drafted this article Net Promoter announced SparkScore to take into consideration Facebook & Twitter as part of Net Promoter Scores.] Contrary to a popular misconception the Net Promoter Score does not stand for INTERNet Promoter Score. However, …
Facebook Timeline: where have my page’s Hidden Posts gone?
As a Facebook Page Admin, monitoring the ‘hidden’ posts section of your Facebook Brand Page is an everyday housekeeping task, as many hidden posts – those automatically blocked from public view for being spam or offensive – are actually completely …
Content strategy vs Community strategy?
Are content driven strategies flawed? Is building community easier? Darika weighs up the pros and cons of each.
Facebook Timeline
Unless you’ve been living under a rock for the past couple of days, you’ve probably heard the news that Facebook has launched Timelines for Brand Pages. Initial reports on what this means for brands were somewhat confused – some said …
Tempero on Google+