Monthly Archives: June 2011

The New Rules of Marketing and PR

This isn’t a blog post; it’s a book review, and a belated one at that. I’m often asked what digi-nerd books I recommend reading. I reel off well known digital titles like The Long Tail, Groundswell, The Cluetrain Manifesto, and …

Read more



Posted in Opinion | Tagged , | 2 Comments

When IS the best time to update your Facebook page?

Because we look after Facebook pages for brands 24/7, 365 days of the year, we’re often asked “When is the best time to update your Facebook page?” It’s a great question. A cleverly timed Facebook update can mean the difference …

Read more



Posted in Advice, Tools, Resources | Tagged , , | 1 Comment

5 ways to get leads from social media

Getting pressure from your sales team to provide more leads from “that Twitter stuff you do”? Or perhaps you have an executive board looking for Lead Generation results to prove ROI from social media activity? Lead generation and sales may …

Read more



Posted in Advice, Tools, Resources | Tagged , , , , , , | 3 Comments

Does Twitter hold key to Ryan Dunn death?

Yesterday news hit the web of the death of Jackass star Ryan Dunn in a car crash in Pennsylvania. Ryan Dunn and the hashtag #ripryandunn immediately began trending online. While early reports suggest that speed may have been a factor in the …

Read more



Posted in Opinion | Tagged , | 2 Comments

Lance Armstrong takes reputation site offline

The original story was best summed up by PR Daily “With a single tweet, Lance Armstrong’s PR machine blunts ’60 Minutes’ segment“. Armstrong, pre-empting a 60 Minutes expose alledging he took performance-enhancing drugs during his career issued one small, but …

Read more



Posted in Opinion, Reputation management | Tagged , , | Leave a comment