Tag Archives: lithium technologies

What is Social CRM: Part II

Following on from What is Social CRM: Part I, a huge thank you to all those who joined us for our event last night. Here’s a quick summary in handy Twitter-sized chunks.

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What is Social CRM: Part I

After almost 10 years managing online communities we reckon brand use of Social Media channels comes down to one thing – it’s not digital marketing, online PR, market research, SEO or even cost cutting – it’s about customer relations.

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