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	<title>Comments on: Why aren&#8217;t &#8220;super&#8221; brands using Twitter?</title>
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	<description>everything in modertation</description>
	<lastBuildDate>Thu, 29 Jul 2010 18:36:03 +0100</lastBuildDate>
	
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		<title>By: Kelda</title>
		<link>http://tempero.co.uk/15/why-arent-super-brands-using-twitter/comment-page-1/#comment-12</link>
		<dc:creator>Kelda</dc:creator>
		<pubDate>Wed, 16 Dec 2009 21:24:51 +0000</pubDate>
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		<description>I think that a brand/company like Innocent is always going to find it a lot easier to embrace using any form of social media. I guess it comes down to two things: level of fear/risk and company infrastructure. It doesn&#039;t suprise me that a huge company like P&amp;G want to work out a social media strategy before jumping in.</description>
		<content:encoded><![CDATA[<p>I think that a brand/company like Innocent is always going to find it a lot easier to embrace using any form of social media. I guess it comes down to two things: level of fear/risk and company infrastructure. It doesn&#39;t suprise me that a huge company like P&#038;G want to work out a social media strategy before jumping in.</p>
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