Is your Social Media breaking the law? Download our free guide to find out how to protect your brand.
As a moderation company, organisations call on us to protect them within environments that feature their brand alongside user-generated content, be it on their own blogs or forums, or on mass social networking sites such as Facebook or YouTube.
As part of our set-up process we undertake a risk assessment for each project, and it’s here we often discover that many organisations aren’t aware of the various legal risks of interactive environments and are shocked at the damage that can be caused.
In recent years most organisations have gone from minimal digital marketing (not even email campaigns) to rolling out full blown social media campaigns with elements of data capture, content hosting, and direct marketing to consumers.
For some brands it’s a case of cutting corners, but most are simply struggling to understand their responsibilities and requirements under confusing and outdated laws. This guide aims to break down some barriers and distil the wealth of available information into one easy to comprehend suite of usefulness.
You can read the guide below or download & share it around your organisation – it’s completely free.
User-generated content and the law
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